Progresif today announced its Open Mic School Edition competition on Progresif Radio to help inspire creativity in all schools in Brunei as part of its ongoing support in education.
The contest is open to students from all schools in Brunei from Year One to Year 13 from today until March 15. To participate, students can download the Progresif Radio app and use the Open Mic feature to record their song of choice.
More that $10,000 in Cash and Prizes will be distributed to the top three schools with the most entries from its students, and to the top three most voted entries from individual students.
School winners of the contest will be announced on April 4 while individual winners will be announced on April 23, on both radio and social media.
The program was designed as a way to promote the youth focused programming that has been created in partnership with a handful of local schools and the larger opportunity that the Progresif Radio application can provide to schools to develop and share content.
Devin Edwards, Chief of Marketing at Progresif, said “Progresif Radio was built as a platform not just to entertain, but to expand our CSR efforts by providing a platform for schools to promote their own activities, events and initiatives to radio listeners.”
“Education is one of the core pillars of our social responsibility programme so we made sure that this was represented in the Progresif Radio app. Now, schools have a greater opportunity to develop their own content and distribute to their intended audience,” he said.
Schools can use the on-demand platform as a tool for their own educational radio programmes and as a platform to share educational content to listeners.
Since its release, the Progresif Radio app has brought fresh innovation into Brunei’s radio industry by combining the best of live streaming and on-demand content on a new mobile platform.
Progresif Radio follows the global movements of internet radio and online streaming, an industry disruption which gives the listener full control of content.